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Dynomighty YouTube video marketing case study


Greg Jarboe, SEO-PR, interviews Terrence Kelleman, founder of Dynomighty Design, about the small company's success using YouTube as a social media platform to sell Dynomighty products. Terrence describes the first video that Dinomighty ever uploaded, the Dynomighty magnetic bracelet. In three months, the video generated more than 2.7 million views and $130000 in revenue and sales. Next, Terrence brings out the Dynomighty Mighty Wallet, a nifty product made out of the same material used by FedEx in their envelopes. The wallet is completely recyclable. Dynomighty made several Mighty Wallet videos showing their durability and functionality; it is water and tear resistant and completely recyclable. Terrence says video allows you to tell a more in-depth story about your product. Video engages your customers and gives them a deeper understanding about your product as opposed to a still photograph, according to Terrence. Terrence says as a small business, Dynomighty Design was initially overwhelmed by the success of their first video on YouTube. But it changed his company overnight. Video marketing became the number one method of presenting Dynomighty Design products. Terrence says 50% of Dynomighty's web traffic comes from its videos on YouTube.


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Small Business Video Marketing Tip 1


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How To Increase Sales With Video Marketing - Viva La Video Ep. 1


Watch Viva La Video segments and learn about video marketing for your business or organization. Get advice on how to increase sales and exposure, marketing techniques and reach a wider audience. Episode 1 - How Video Marketing Can Increase Your Sales Produced by Viva Productions www.vivaproductions.ca


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YouTube Marketing - 16 Tips to Promote your Business part 1


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How to Start an Internet Business - Video 9 of 10


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Social Media Marketing Tutorial Part 1 - Facebook for Business


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How Can I use Keyword Research to Increase SEO?


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Small Business Marketing Plan - Choosing The Right Doma ...


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