Groupama Glider

To increase awareness, within the tough budget, for Groupama Insurance that was not well-known in Hungary before, we decided to use a strategy that is different from all competitors. Instead of showing the problem or the solution, we featured real-life like shots of people who were extremely lucky. And the tagline explains all: GROUPAMA INSURANCE. FOR ANY OTHER CASE. Production budget: approx. 10000 euros. Agency: Grey Worldwide Hungary, Film Production: Popfilm, Director: Mark Kostyal
Groupama Glider image commercial ad Hungary tv advertisinginhungary
