
"The most important lesson I have learned as an entrepreneur is not to smoke your own crack, so to speak. You need to test all your assumptions with customers , otherwise you could go down a path for a long time and figure out - too late - that it won't work and [you can't] generate high growth of it." Hiten Shah, entrepreneur and co-founder/CEO of KISSmetrics, answers five questions on startups: * What is the hottest B2B high tech startup space right now? * What attracts you to working with/at a startup? * Most spectacular B2B high tech startup failure in the past five years? Why did it fail? * The mantra for success in real estate is "location, location, location." What's the mantra for success for the B2B high tech startup? * What's the most important lesson you've learned as a high tech entrepreneur? Download the Marketing Automation for Startups - Best Practices for Small-to-Medium-Sized Businesses guide here: www.loopfuse.com
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